Product Marketing
HMI & 360insights
→ Campaign Management
→ Email Design
→ Photo Retouching
Working within the corporate side of HMI/360insights, I design weekly product marketing emails to highlight new, trending, and brand-name offerings. Through strategic use of marketing trends, consumer psychology, and visually appealing graphics, these emails consistently drive redemptions, excite and engage clients, and bring in new business. This has resulted in a 15% growth in sales within my department, bringing in over $29 million in revenue, and a 15% increase in email open rates.
The brands showcased on these emails include top trending products such as the Meta Quest 3S, Apple’s newest iPhone releases, and Le Creuset kitchenware.
See my design process when creating emails here.